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Tips for Managing and Optimizing Mail Categories in iOS 18.2
With the update to iOS 18.2, Apple’s Mail app introduces a new categorization feature designed to help users manage their emails more efficiently. This feature categorizes incoming emails into four main groups: Primary, Transactions, Updates, and Promotions.
The aim is to streamline the inbox by automatically sorting emails based on their content and source. The concept of categorization has been under development for several years, initially intended for iOS 13.
Apple delayed its release to enhance the machine learning capabilities necessary for on-device processing. Users can expect that the Primary category will usually contain emails from contacts, important notifications, and personal messages, which generally see a good success rate in accurately sorting.
In terms of functionality, the Mail app continues to display the first few lines of an email. Time-sensitive emails are prioritized at the top, and short summaries are provided for some emails within the Primary category.
Users still have the option to swipe left for actions like deleting or flagging, and swipe right to set reminders or mark emails as unread. The other categories—Transactions, Updates, and Promotions—may require some user engagement to refine how they are grouped.
For instance, transactions consist of emails related to purchases or subscriptions, while updates include messages from companies or social networks. Users can also move emails between categories, allowing the app to learn their preferences over time.
If a user prefers not to use the categorization feature, it’s easy to turn off. By tapping the three-dot menu in the upper right of the Mail app, you can switch from Categories to List View, returning to a conventional email display.
Additionally, options for fine-tuning the Apple Intelligence settings can be accessed through the Mail app settings in the iPhone’s overall settings menu. This gives users the flexibility to enhance or simplify their email experience.
Leak Reveals iPhone Fold’s Smaller Display and Dual 48MP Cameras Before Launch
Apple’s anticipated iPhone Fold is reportedly undergoing testing, though its specifications remain uncertain. The latest news indicates that the internal screen may be slightly smaller than previously expected. Development of the iPhone Fold has been ongoing for several years, with Apple entering the foldable market later than competitors.
However, the company aims to deliver a device that features a unique, crease-free design. Recent rumors suggest that the internal display is now measured at 7.58 inches diagonally, a change from earlier estimates of 7.74 inches and 7.76 inches reported by leaker “Digital Chat Station” on Weibo. Analyst Ming-Chi Kuo had previously stated that the internal screen would be around 7.8 inches, leading to speculation that Apple may be working on multiple prototype versions of the device.
While there have been variations in the reported screen sizes, the reported resolution of 2,713 pixels by 1,920 pixels for the internal screen has remained consistent across different leaks. In addition to screen details, recent leaks have shed light on the camera system of the iPhone Fold. Earlier predictions from Ming-Chi Kuo suggested that the device would feature a dual-camera system.
This information has been reinforced with claims of a 48MP main camera, a departure from the single rear camera typically found in other iPhone models, such as the expected iPhone 17 Slim. Digital Chat Station has a history of providing accurate leaks, although the volume of information they release can sometimes overshadow individual claims. They have also hinted that future iPhone models, including the iPhone 18 and iPhone 19, will feature advancements such as under-display Face ID technology.
As the launch date approaches, many enthusiasts are eager to see how Apple’s innovative designs unfold.
Apple Original Films: Revolutionizing Theatrical Distribution in the World of F1 Cinema
Apple’s approach to promoting “F1: The Movie” has been assertive, but it remains distributed theatrically by Warner Bros. Now, reports suggest that Apple is seeking more control over the distribution process. This shift indicates a burgeoning confidence in the film’s potential box office performance, especially after a previous period where Apple appeared to be scaling back its involvement in large-scale movie projects.
Historically, Apple has preferred to maintain control over its products and experiences, a strategy that has notably contributed to the success of the iPhone. The company typically aims to secure global rights for all content on Apple TV+, unlike competitors like Netflix.
However, this ambition hasn’t always been fulfilled; for instance, “Suspicion” was licensed to ITV due to Apple’s inability to acquire full rights. Similarly, while Apple TV+ celebrated an Oscar win with “CODA,” it does not own rights for the film in a number of key territories, reflecting the complexities of film rights negotiations.
As Warner Bros. distributes not only “F1” but also its own productions like the upcoming “Superman,” one might question how effectively Warner Bros. will promote Apple’s interest over its own. A spokesperson indicated that they are implementing a comprehensive marketing campaign for “F1.”
Looking ahead, Apple executives seem to be contemplating the launch of their theatrical distribution division. Such a move would come with increased upfront costs and the need for a well-structured setup.
Apple is in a testing phase with “F1,” where its performance could significantly influence future decision-making regarding high-budget film productions. Minimum details on upcoming projects are available, though “Highest 2 Lowest” is scheduled for a theatrical debut.
If Apple moves into theatrical distribution, it may start with an untitled UFO conspiracy thriller, for which it has reportedly invested significantly in securing talent.
Samsung Unveils 2025 Monitors on Prime Day with Discounts Up to $300
Samsung has launched a new line of smart monitors that are well-suited for Mac computers. Preordering models such as the M7, M8, or M9 (which features a QD-OLED display) can earn you up to a $300 credit through Samsung or an Amazon gift card.
The 2025 smart monitor lineup starts at just $399.99, with preorder deals now available from Samsung and Amazon. The official release is set for Prime Day on July 8, making it an ideal time to explore these enticing offers.
One standout model is the Samsung 32-inch M9, designed to compete with the Apple Studio Display. This monitor features a vibrant QD-OLED screen with 4K resolution.
It boasts a dynamic cooling system that helps maintain optimal performance and prevents burn-in. The M9 is equipped with HDMI, USB-C, and DisplayPort connections and is priced at $1,599.99.
By preordering, you can secure a $300 incentive with your purchase through both Amazon and Samsung. For those looking for more budget-friendly options, the 32-inch M80F is priced at $699.99.
This model also supports 4K UHD resolution and includes HDMI and USB-C ports for compatibility with modern Macs. If you preorder, you can receive a $100 gift card from Amazon or a $100 credit directly from Samsung, valid until July 8.
The entry-level option is the M7, available for $399.99. This 32-inch display also offers 4K resolution, HDMI, and USB-C ports.
Similar to the M80F, preordering the M7 grants you a $100 Samsung credit or a $100 gift card from Amazon before its launch on July 8. Additionally, various promotions on Apple products are happening concurrently, providing further opportunities to save on your tech purchases.
Apple Unveils Top 20 Podcasts from the Last Two Decades: A Comprehensive List
Apple is celebrating two decades of podcasting by spotlighting 20 influential shows that have played a significant role in shaping the medium. Podcasts first appeared on iTunes in 2005, marking the start of a new era in audio entertainment. To commemorate this milestone, Apple has introduced a dedicated page called “Apple Podcasts 20 Years, 20 Podcasts We Love,” showcasing its favorite podcasts over the years. The company describes this curated list as a “love letter” to the podcasts that have left an indelible mark on its team, and those that continue to be highly recommended.
According to the page, these shows feature hosts that feel like friends and compel listeners to hit play on each new episode. Many of these podcasts have significantly enriched the lives of their audience, helping to define the podcasting landscape we know today. Here is a brief overview of the podcasts that Apple believes deserve your attention, categorized by the eras they represent:
From 2005 to 2010, and then transitioning to 2011 through 2015, listeners were introduced to a diverse range of shows that would later become fan favorites. In the later years, from 2016 to 2020, notable mentions include “Las Culturistas” with Matt Rogers and Bowen Yang, “The Daily,” and “Call Her Daddy.”
Additionally, shows like “MOONFACE,” “Dolly Parton’s America,” and “The Rest Is History” further demonstrate the variety and depth the podcasting medium has achieved. As Apple reflects on its history with podcasts, its recommendations serve as a testament to the genre’s growth and impact over the last 20 years.
J.P. Morgan Reduces Apple Stock Target Price to $230 on June 26, 2025
J.P. Morgan has revised its price target for Apple’s stock, now pegging it at $230, down from $240. This decision stems from indications that iPhone demand may be diminishing after a surge of early purchases and a lack of enthusiasm for upcoming models.
According to a note to investors, the firm has lowered its outlook for Apple’s revenues and earnings over the next 18 months, highlighting softer demand projections for the iPhone 17 lineup and broader economic pressures that could impact consumer spending. The investment bank anticipates a slowdown in iPhone sales, particularly following demand spikes where customers purchased new devices earlier to avoid expected price increases due to tariffs.
With limited changes in the iPhone 17 hardware, J.P. Morgan predicts that adoption of the new models will be slower than usual. Production forecasts for the iPhone 17 are expected to be around 9% lower than those for the iPhone 16, and Apple is likely to ship a similar number of iPhones in 2025 as in 2024, despite anticipated challenges.
Furthermore, J.P. Morgan’s updated forecast indicates reduced growth in Apple’s Services segment, which has contributed significantly to margin expansion in previous years. Although Apple is shifting its supply chain from China to India to mitigate exposure to U.S. tariffs, this transition may not fully counterbalance the forecasted decline in volume resulting from rising prices.
Looking ahead, J.P. Morgan anticipates renewed momentum with the launch of the iPhone 18, which is expected to feature a foldable model and advanced AI capabilities. These innovations could rekindle consumer interest, supporting revenue growth in fiscal 2027.
In the interim, the firm’s earnings forecast for 2025 remains stable, though it does reflect a cautious outlook regarding unit growth, price elasticity, and cost pressures from tariffs. Investors are particularly monitoring AI innovations, with Apple being more judicious in its AI feature rollouts compared to competitors.
The company’s long-term strategy focuses on 2026 as a pivotal year for innovation, including a significant Siri overhaul and potential launches of new products like a foldable iPhone. Until these advancements occur, Apple will depend on its services revenue and margin control to sustain investor confidence.
Patent Troll Lawsuit Involving Apple and Qualcomm Continues in Texas Courtroom
Apple and Qualcomm faced setbacks in their efforts to move a patent infringement case filed by Red Rock Analytics from Texas to California. Both their appeals were rejected by U.S. District Judge Alan Albright and the Federal Circuit Court, forcing the lawsuit to proceed in Texas, which is often more favorable to patent owners. Red Rock Analytics, a non-practicing entity often referred to as a patent troll, filed this lawsuit in 2021, targeting the companies over U.S. Patent No.
7,346,313. This lawsuit has resurfaced after simulating interest since its initiation. Historically, Apple has contended with numerous similar lawsuits aimed at its products, underscoring the ongoing challenges tech giants face from patent trolls.
The details surrounding Red Rock are limited, as they have previously engaged in litigation against other major tech companies, including Samsung, over the same patent. An injunction against Apple was initially sought in 2019, reinforcing the long-standing nature of this patent dispute. The 2019 case specifically cited products ranging from the iPhone 7 to the iPhone X, while the more recent lawsuit includes the iPhone 12 among the targeted devices.
The patent in question pertains to a calibration system for balancing in-phase (I) and quadrature (Q) signals in radio transceivers. Notably, Qualcomm’s products, like the SMR526, SDR865, and SDX55M, were also named in the original case. Red Rock is pursuing a jury trial and has requested a variety of resolutions, such as enjoinments to prevent both Apple and Qualcomm from further infringing on the patent.
Additionally, they seek damages and royalty payments, highlighting the financial stakes involved in this ongoing legal battle.
Apple Store Opens in Perth City, Australia
The newly opened Apple Store in Australia is set within a historic Commonwealth Bank Building in Perth. This location highlights Apple’s ongoing commitment to enhancing its retail presence globally. The store was relocated from a previous site in the city and has been transformed to fit the unique character of its historic surroundings. Deirdre O’Brien, Apple’s Senior Vice President of Retail and People, indicated that the goal was to create a more enriching shopping experience for local customers.
The company invested considerable effort in restoring the building’s significant architectural details, including the marble flooring, ceilings, and plaster columns. O’Brien emphasized the importance of integrating the site’s heritage while providing an exceptional shopping atmosphere. The new Apple Store in Perth City introduces several unique features. Among these is a dedicated area for customers to try on Apple Watches and participate in guided lessons on how to use various Apple products.
Furthermore, the store includes an Apple Pickup location for convenient order retrieval. In keeping with the tradition of contemporary Apple Stores, the Perth location offers a variety of “Today at Apple” sessions. These workshops provide customers the opportunity to learn skills such as drawing on an iPad or capturing stunning photos with an iPhone. The Apple Perth City store officially opened its doors on June 27 at 9 a.m. local time, marking another significant milestone in Apple’s retail strategy and showcasing their commitment to modernizing historic spaces.
This approach not only celebrates the architectural heritage but also fosters a connection with the local community.
Germany Prohibits China’s DeepSeek App Amid Concerns Over National Security Threats
DeepSeek has been classified by German regulators as containing illegal content due to significant security concerns, prompting local authorities to seek its removal from both the App Store and Google Play Store. This generative AI application, developed in China, initially gained popularity in the US App Store and was completed at a fraction of the cost incurred by OpenAI for ChatGPT. Furthermore, it has received acknowledgment from industry leaders, including some mild praise from Tim Cook. However, DeepSeek’s appeal has been overshadowed by serious security vulnerabilities that have led to Germany’s decisive action.
According to reports, Germany’s data protection commissioner, Meike Kamp, has formally requested Apple and Google to remove the app after DeepSeek failed to comply with necessary security protocols. In May 2025, Kamp had asked the app’s developers to either address the security concerns or to voluntarily remove the application, yet neither option was pursued. Kamp emphasized the lack of adequate security for user data, stating, “DeepSeek has not been able to provide my agency with convincing evidence that German users’ data is protected in China to a level equivalent to that in the European Union.” She further noted the extensive access rights that Chinese authorities have to personal data held by companies within their jurisdiction.
This development in Germany follows Italy’s earlier decision to have the app removed from app stores in early 2025, while the Netherlands has prohibited its use on government devices. Reports have emerged suggesting that DeepSeek may be involved in supporting China’s military and intelligence efforts, leading the US to explore a ban on the use of any AI models developed in China by executive agencies. In February 2025, the security firm NowSecure released findings indicating that DeepSeek’s iOS app was transmitting unencrypted data to Chinese servers, raising further security alarms, with the Android version being reported as even less secure. While Apple and Google have not officially commented on the situation, their past compliance with Italy’s removal request indicates a likelihood of adherence to Germany’s demands as well.
Apple invests $350 million in new Sunnyvale office campus expansion.
Apple has made a significant addition to its portfolio in the Bay Area by acquiring a new campus worth $350 million. This purchase, part of a broader real estate acquisition spree, pushes Apple’s total spending in the region to over half a billion dollars this week.
Earlier in the week, the company expanded its presence by purchasing the Tantau office complex for $160 million. However, it appears Apple still had substantial funds to invest, culminating in the recent acquisition of a two-building campus located at 615 and 625 North Mathilda Avenue in Sunnyvale.
This property is conveniently situated just under seven miles from Apple Park. Kristina Raspe, Apple’s Vice President of Global Real Estate and Facilities, emphasized the company’s long-standing commitment to the Santa Clara Valley.
“The Santa Clara Valley has been home to Apple for more than 40 years, and we’re proud to continue investing in world-class facilities for our teams here,” she stated. The newly acquired office complex spans over 380,000 square feet, which could accommodate between 1,500 and 1,900 employees.
The substantial price tag of $350 million, as recorded at the Santa Clara County Recorder’s office, underscores Apple’s dedication to expanding its operational footprint in the Bay Area. Notably, Apple’s strategy often involves leasing properties before making an eventual purchase.
The company had previously leased both of these properties prior to the acquisition. This approach is consistent with its past actions, as seen in 2022 when Apple bought a long-term Cupertino office it had occupied since 2011.
Such transactions reflect Apple’s ongoing commitment to solidifying its presence in a region central to its identity and operations.