Craig Federighi, Apple’s software chief, announced on Monday that the anticipated artificial intelligence improvements for Siri will be delayed, as the company requires additional time to achieve its quality standards. These enhancements are now slated for release in iOS 26, as confirmed during a WWDC 2025 interview with YouTuber iJustine.
Although the new features are operational internally, they did not perform to Apple’s expectations for public launch. Apple initially showcased significant upgrades to Siri at WWDC 2024, which were supposed to include more conversational engagement, improved contextual understanding, and the ability to execute multi-step actions.
Originally expected to launch in 2025, these features are now targeted for 2026, with no specific release date announced. Federighi reassured users that Apple remains committed to delivering on its promises while also planning additional improvements.
The delays for Siri represent Apple’s careful approach to artificial intelligence. The company is prioritizing reliability and user privacy, with most of its AI tools designed to operate on-device rather than relying on cloud processing, which is common among competitors.
Additionally, Apple has introduced a new API allowing developers to integrate natural language features into their applications without depending on external services. In contrast to the rapid AI advancements from companies like Google, Microsoft, and OpenAI, Apple’s measured pace may have raised expectations for Siri.
This cautious approach has drawn some criticism, as analysts noted the absence of groundbreaking developments during Apple’s 2025 keynote. In a related note, Apple executives did not appear on *The Talk Show* with John Gruber during WWDC week—a first since 2015—marking the end of a decade-long tradition.
This change could indicate a shift in Apple’s media strategy, opting for more controlled messaging. However, the underlying reasons for this absence remain speculative.
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