iOS 18 Adoption Remains Low Despite Apple Intelligence Enhancements

Apple has reported the adoption rate for iOS 18, which is currently at 82% among compatible iPhones. This figure puts it just below the average adoption rate of 83.2% observed over the past decade, even though it was anticipated that the introduction of Apple Intelligence would enhance its popularity.

By January 2025, iOS 18 had actually surpassed its predecessor, iOS 17, reaching 76% adoption a month earlier than iOS 17 did the previous year. Despite this early success, some experts found the rate of adoption unexpectedly low, particularly after CEO Tim Cook’s assertion of rapid updates at the launch in October 2024.

In a statement, Cook highlighted that early statistics suggested users were adopting iOS 18.1 at twice the rate of 17.1 during the same quarter the previous year. He attributed this to a combination of stronger performance from earlier versions, specifically noting that iOS 15 and iOS 16 showed improved uptake over their predecessors.

Now, however, Apple has revealed its finalized figures, showing an overall rate of 82% for iOS 18. Looking at the historical data over the last decade, from iOS 8 to iOS 18, the highest adoption rate was recorded for iOS 14 at 90%, while iOS 17 had the lowest at 77%.

Apple’s data shows the following adoption rates for compatible iPhones: iOS 8 and 9 each at 84%, iOS 10 at 86%, and the subsequent years varying between 81% and 87%. Apple has also tracked adoption rates for devices released in the past four years.

Since the introduction of this separate measurement in 2019, iOS 18’s rate of 88% sits marginally above the average of 87.9% for this group. In general, the adoption rates for compatible devices have remained relatively stable over the past decade, never falling below 77% or exceeding 90%.

Comparatively, Android adoption rates for its latest OS remain strikingly low, with only 4.5% of smartphones reported to be using the most current version.

8 June 2025 (0)


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